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Why Candidates for Local Office Need Speechwriters

Endorsement Night
I recently had the honor and privilege of attending a local political club’s Endorsement Night.Truly, it was an event that made you feel good about democracy. It was a week night; people came right after work, some of them still in uniform, many of them having skipped dinner to make it on time.

The meeting was held in a local fire house, and the place was packed. College kids wore bright t-shirts, promoting their favorite candidates. Local yokels passed out flyers—some glossy, some handmade. Candidates walked up and down the rows, shaking hands, introducing themselves and mopping their brows.

You see, it was hot in there. Sweltering, even. But people had come out to choose the candidates they’d endorse in the upcoming primary, and they weren’t going to leave until the results were in. The whole atmosphere reminded you that it might be small, casual, and local—but it was important. And people knew it.

But perhaps the candidates didn’t.

(Read More . . .)

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